SPD Creative Labs are back this October! Elevate your creativity with a three-part virtual workshop on expressive typography, reimagining the redesign, and dynamic digital covers with award-winning creatives Nancy Campbell and Trevett McCandliss of the design duo McCandliss & Campbell (Creative Directors, Earnshaw's, Footwear Plus, and MR Magazine), Mike Schnaidt (Creative Director, Fast Company), and Chuck Kerr (Creative Director, Entertainment Weekly). Taking place over three different Saturdays in October over Zoom (October 1, October 15, and October 29), these creative labs give hands-on instruction in a small virtual class setting.
Sign up for one workshop or sign up for all three and save! Each individual workshop is $375; SPD Professional Members save 50% off, join now to take advantage of this discount. The member benefit rate is only eligible for one person per SPD membership.
The Creative Lab’s Zoom meeting link will be provided via email a day before the workshop.
Special thanks to Alex Pirani for designing the promo!
Check out our Creative Labs below!
Expressive Typography with
Trevett McCandliss and Nancy Campbell
Saturday, October 1, 10:00AM - 4:00PM ET
Deepen your understanding of typography by learning to create and modify your letterforms for conceptual and expressive purposes. Use your new skills in print or on the web, for headlines, logos, motion projects, or wherever unique and exciting typography is required. The sky’s the limit!
The ideal candidate for this workshop will have a reasonable degree of fluency with the basic principles of graphic design and typography. Access to the Adobe Creative Suite with a working knowledge of InDesign and/or Illustrator during the workshop is required. Zoom meeting link will be provided via email a day before the workshop.
Recommended Supply List:
Any smooth, thick paper that is at least 9 x 12 inches. They personally use 11 x 14 inches and recommend Strathmore Bristol which can be purchased here.
Any black ink in a bottle. They use Higgins. It has a dropper top that they use to draw with sometimes. Higgins has a few blacks but any of them are fine. You can purchase it here.
Any watercolor, acrylic round sable brushes. They use 2, 4, and 6 sizes, depending on the effect they are going for. You can purchase a set of brushes here.
Fine point black Sharpie markers. You can purchase it here.
You will also need a cup of water to clean your brush.
mccandlissandcampbell.com
Registration for this workshop is now closed.
Reimagining the Redesign with Mike Schnaidt
Saturday, October 15, 10:00AM - 4:00PM ET
Does the word "redesign" give you night terrors? Don’t sweat it, Fast Company Creative Director Mike Schnaidt will help channel your creativity and get laser focused on how to meet your redesign goals. In this 6 hour course, you'll learn the importance of a good brainstorm, and how to translate a detailed mood board into a cohesive design system in record time. You’ll leave with a prototype and the confidence to go into work Monday and wow your EIC with your new found redesign courage.
Attendees for this workshop should be fluent with graphic design and typography, and have some great fonts already loaded on their computer. Access to Adobe InDesign and Photoshop during the workshop is required. Zoom meeting link will be provided via email a day before the workshop.
mikeschnaidt.com
Fee: $375.00 ($187.50 for SPD Professional Members)
Dynamic Digital Covers with Chuck Kerr
Saturday, October 29, 1:00PM - 7:00PM ET
A great magazine cover leaps off the newsstand and forces the reader to stop in their tracks. Social media feeds are a different kind of newsstand, and digital magazine covers are a unique opportunity to stop the scroll and help your brand break through the noise.
This workshop will take you behind the scenes of some award-winning digital covers—from concept to execution—and help you gain insight into how you can combine traditional print cover design and art direction with video, motion graphics, and other techniques.
Attendees for this workshop should have a reasonable degree of fluency with the basic principles of graphic design and typography; basic motion design experience is a plus. Access to Adobe Creative Suite, specifically After Effects, InDesign, and Photoshop during the workshop is required. Zoom meeting link will be provided via email a day before the workshop.
chuckkerr.com
Fee: $375.00 ($187.50 for SPD Professional Members)
Sign up for all three classes for $1,000 (save $125)
SPD Professional Members sign up for all three classes for $500 (save $62.50)
Space is extremely limited. No refunds.
Zoom meeting link will be provided via email a day before the workshop.
