Job Description:
Overview
The Art Director will work closely with the Editorial, Audience and Branded Content teams to establish and maintain InsideHook’s visual identity across all channels and touchpoints, including but not limited to: email newsletters, websites, branded content campaigns, social media, B2B and B2C marketing materials, and events and activations. They will also be responsible for day-to-day graphic design and photo editing of our primary content platforms.

The ideal candidate will be a creative, talented, accomplished designer, with a portfolio of projects as strong as their track record of success. They will be deeply collaborative, working cross-functionally with all of InsideHook's business units, and their clients and partners. The ability to thrive under tight deadlines, and interpret feedback from internal and external partners is essential. The Art Director will be expected to juggle multiple assignments and deadlines, so impeccable time-management skills are a must.

Responsibilities

• Manage the design process of all editorial and branded features from ideation to execution, creating attractive, impactful layouts and visual features to complement our content, in partnership with our Director of Branded Content and Editor in Chief

• Edit photography for our website and emails on a daily basis. Create illustrations on a regular basis. Oversee and commission original photography on an adhoc basis.

• Design compelling materials for our sales, marketing and branded content teams to take out into the marketplace, including but not limited to brand decks, one-sheets and project mocks

• Conceive of and deliver UX wireframes for new projects such as websites, website redesigns, email templates, etc., partnering with key stakeholders including the Creative Director, Director of Branded Content, Editor in Chief, Lead Engineer and CEO

• Establish and maintain a visual style guide, partnering with the branded content, content, sales and audience teams

• Design all printed/physical collateral for all InsideHook events (signage, merch, etc.)

• Attend both studio and remote shoots (photo or video), assisting the Creative Director in realizing a considered and cohesive visual identity

• Work with the audience/social media team on the production of high-touch imagery and graphics both templates and one-offs — for all platforms

• Manage a design project calendar with respect to all deadlines

• Provide constructive feedback throughout the editorial process

Job Requirements:

• 4+ years of experience working in a fast-paced editorial, publishing or advertising environment

• A proven track record of creating compelling visuals across various mediums and formats: web, email, print, social, infographics, illustrations, photography, etc.

• An expert command of the entire Adobe Creative Suite (Photoshop, Illustrator, InDesign, Lightroom)

• A passion for typography, brand identity and design theory, and the ability to translate that passion into a cohesive and consistent product

• A working knowledge of — or at least some experience with — HTML and Content Management Systems (WordPress or similar)

• Bonus points for experience with one or more of the following disciplines: illustration, photography, videography and UX design

• An interest in men’s lifestyle topics, and knowledge of visual trends throughout the landscape

• Ability to incorporate feedback from clients and creative team, as well as the conviction and tact to defend creative choices you feel strongly about

• Ability to stay organized, meet deadlines, balance priorities and work well under pressure

• Strong leadership skills and the proven ability to play nice with others; adaptability and collaboration are hallmarks of our editorial process

• Intense and unrelenting attention to detail

• Applicants should live in or around New York City. Our office is on a hybrid WFH/work in office schedule.

Type of Job: Design, Photo, Illustration, Digital, Web Design, Editorial

City: New York

State/Country: NY

Duration: Full Time

Company: InsideHook

About Our Company:
What We Do and Who We Are:
InsideHook is an essential lifestyle guide for adventurous and discerning men: guys 30-50 who have limited time, great taste and a thirst for experiences. Our readers are decision makers and trendsetters who drive the aspirations of the demographic; they are influencers in the original sense of the word. InsideHook is the definitive authority on everything these men need to know about style, travel, food and drink, health, autos, tech, culture, gear and outdoor adventures.

We have ten email editions, including: our flagship daily email; seven weekly — and soon to be twice-weekly — local editions in New York, Chicago, LA, San Francisco, DC, Texas and Miami; The Goods, our daily newsletter on the world of products, deals and e-commerce; and the Journey, our Sunday travel newsletter.

InsideHook’s sister company, InsideHook Studios, partners with celebrity talent to create media companies and entrepreneurial projects stemming from media. Neil Patrick Harris’ Wondercade, which launched in Fall 2021, is our first such project.

Contact Name: Besjana Hasani

Contact Email: bhasani@insidehook.com

How to Apply: Please send your (good-looking) CV, cover letter and portfolio — with 3-5 relevant design samples highlighted — to Besjana Hasani - bhasani@insidehook.com